Analytics & Reporting

Analytics can be all that you want it to be. Which also means it can be hard or easy to implement.

I try to demystify things and make analytics more approachable. I hope my articles can help you with your own efforts.

FAQs about GDPR

Last week, I wrote an article for Search Engine Journal: What is GDPR and How Does it Affect Me? After the article was published, I was contacted by several self-proclaimed “experts” in GDPR who assured me that I was wrong in much of what I wrote. I absolutely stand...